Geometry: the more simple the shapes, the stronger the logo. Don't overly complicate it. TrussCorp employed the services of RedKite to help us with a complete re-brand of all our material over the last six months. Remember that it might take decades before a company considers a rebranding strategy. Solid colors and simple lines will take you farther and communicate a clean look and feel for your company. You cant do that if you choose ads and logos which are generic or have been done before. Well designed brand identity doesn't only make a company memorable; it makes them authoritative in the market. The best logos follow the customer home long after the sale is done. I have already recommneded Chris to other therapists in private practice. Red Kite always delivers impressive and professional work that I'm happy to put my company and partners names too. This is something that happens long before any marketing collateral rolls out. Big or small, every business needs to be taken seriously. Chris is an articulate, knowledgeable and very reliable designer.My experience with him has been positive from the outset and will most certainly be doing business with him again.SamSaleCentric. Chris developed the branding for a new project we are launching. Most brands look at the audience as a key motivator. 
It all depends on the businesss branding preferences. This is how customers begin relating to brands and their products. Establishing and maintaining consistency over time develops credibility. Memorability. We're delighted with the work.Thank you. It's a symbol that can provide consumers with instant and powerful brand recognition of your business and the services or products that you offer. Thanks Chris. People should be able to recall it from memory without struggling. No spam! Chris was amazing to deal with and was extremely professional and made the whole process a lot easier and enjoyable in designing our logo. These advertisements can be anywhere and everywhere: on TV, on the internet, emblazoned on billboards and shop windows the possibilities are endless. You want a design team that understands your brand strategy and creates for longevity. We are delighted both with the results and how smooth and responsive the development process was. I am happy to recommend him. Backed by a great product, this identity creates goodwill and makes the customer your advocate. I.e., fonts such as Helvetica, Times New Roman or Arial. They are part of: Every waking moment, we witness numerous brands either as consumers or companies. This is the best way to ensure unwavering long term market share. Social Media: What Is Its Role in Marketing? Chris and his team are extremely professional and interested in bringing my branding ideas to fruition. He took all our requirements into consideration and turned them into a beautiful logo for our new business.With no surprise charges, excellent communication and a reasonable timeline, Red Kite delivered a high quality result.We cant recommend Red Kite highly enough, and well definitely come back for more graphic design work in the future.Our business feels real now, thank you Chris! Theres no arguing about each of these brands recognisability. 10/10 recommend. Very happy with the end result, and I look forward to finding an opportunity to work with Red Kite again. What Is the Importance of a Creative Strategy to Marketing? A set of green arches wont make people come to your new caf and it just might be copyright infringement. He literally got it right first go! Chris is a hugely passionate identity designer endeavouring to offer the highest quality branding andlogo design Brisbaneand Australia wide. Start with visualizing someone else's logo, one that's stuck with you for years. What aesthetic strategy should we use to match their preferences? Even without the iconic Nike swoosh a worldwide customer base would instantly know who is being referenced as soon as those simple three words are uttered. Delivered a great logo set with more options than I will ever use. She's a marketing professional and author of "Consumer Behavior for Dummies. Well briefed, I depth insights, great client relationships and exciting projects. Regular communication and responsive to inputs - we couldn't be happier. As part of initial marketing research, a company will no doubt conduct a lexicon analysis. So the design team really digs in to make sure they understand each brand they work with. His creativity and skills are amazing and I would highly recommend him to anyone - and will certainly be doing so, whether they're asking or not! I contacted Chris at Red Kite with a list what must have been about thirty 'design ideas' (if you can call them that!) Providing brand strategy advertising and marketing support. Logo Design | Chris was so accommodating and patient as we changed our minds constantly.We are so happy with the final product - it is vibrant and fresh and represents what we want to say. Marketing my products has been made so easy.I can't thank Chris enough for putting so much thought and effort into the branding of my business, not to mention his efficient and friendly nature making this a very pleasurable and fun experience.". Logos can be used in your advertising but will also appear on your letterhead, company literature, product packaging, and maybe even a few novelty items. Each strategy factors in the varied and often complex psychological and emotional motives that drive human beings. Chris is easy to communicate with and is extremely patient with quality outcome.Thanks Red Kite! He is very responsive and understand the instructions very clearly and act promptly.Very satisfied and will recommend him strongly. No matter the nature or size of the business, the brand logo must be professional. They can induce trust or even spur anger. Whether you are starting a new venture like myself or are looking to rebrand I am confident that Chris and Red Kite Designs will exceed your expectations as they did with mine. The only difference is, he took our loose concept refined it, defined it and made my idea the best it could ever be.I cant recommend working with Chris enough. You can achieve the same thing even if you're selling shoehorns. The final design was even better than we could have imagined! Chris we love the design ideas you created for our new business venture. Chris was great to work with! This differentiation should instantly tell the brand story with one look. How Brand Identity Is Defined and the Role It Plays in Marketing, The Small Business Owner's Digital Marketing Checklist, Personal Branding Is More Than a Stunning Logo, Follow These 8 Steps to Create Your Business Identity and Brand Image. Brand strategy is driven by human behaviour. I've now worked with Chris on a couple of Brand projects and his work has never failed to amaze me, the outcomes of the project and the passion and commitment he puts into each and every phase is second to none! Create a new brand identity with us today. They interpreted our ideas then turned them into exactly what was needed for our Bussiness.Red Kite went the extra mile to meet deadlines, I would Highly recommend Chris and his team to other bussinesses and intend to engage them again in the future. Picking the right font is not an arbitrary affair. I have worked with Chris on a number of projects and it is always a fun and smooth experience, he never fails to go above and beyond to create the best concepts for you and your business. Let your mind wander. Chat to Chris about your branding. Every company has a particular story tied to a singular logo. After a quick chat to discuss the business and what we were looking for, Chris was able to create a completely thought-out design that encompassed our vision and brand.I would recommend Red Kite to anyone who needs branding for their business! No wonder some of the worlds most iconic and unforgettable brand logos are unbelievably simple. Love the business card design. We asked for variations and other images to compare, but we basically went with his first design as it was the best. We cant thank Chris and his team enough for the outstanding quality of their work. The key to a solid branding and marketing strategy is to focus entirely on consumer needs. Once you decide on a logo, you are locked in for the long haul, so dont be afraid to invest some time and money in the designing of this all-important marketing tool. The toothpaste they use is part of a successful brand strategy. Rather, the creation of a company logo is simply the first step towards the development of a powerful brand identity. Gold Coast The whole team is excited about launching the new product name and brand.Highly recommend Chris and the work of RedKite team, Wyton Transport used Red Kite to bring a graphic design idea to life for our promotional products. Very professional and high quality work. You must have a strong association between your brand and your logo. Less is more: most logos apply no more than three fonts and colours. Regardless of what your business is, using logos in your advertising and marketing will establish and promote your company image. 
Part of this brand strategy process is social media marketing. He kept me involved throughout the whole creation process, explained what he was doing and probably most importantly for amateurs like us managed our expectations well.There were a couple times where some of the ideas we'd had didn't fit with the design but when these cropped up Chris made sure to explain why they might not be the right fit and offered different alternatives to suit the design. I love my custom new logo and brand package, and enjoyed the process!! Brand identity refers to all the visible elements consumers recognise. Demonstrate something about that shoehorn that no one has ever considered before so when your target market sees it, they say, "Aha!" I'd highly recommend Red Kite without hesitation. Chris took the time to carefully listen to our needs and provided a multi stage solution that enabled us to hone in on the ideal logo.By the end we were extremely pleased with the brand he had created for us and Chris' patience throughout the process. These are the most important points to note in a brand strategy. And the results speak for themselves!At the end of the day we ended up with a cracking logo that we're absolutely made up with. 
It has to be a cohesive part of all branding efforts. The final vector of a brand logo has to be scalable. A big thank you to Chris for all of his hard work, guidance, support and patience. Chris took the time to understand my company, asked many questions and created a logo from my vision.After Chris completed his scope of work he introduced me to a signage company, which I have organized for them to quote my signage and he also organized my business cards to be printed.It is the attention to small details and Chris at RedKite has gone above and beyond. Chris designed a wax seal emblem for our wedding invitations. Highly recommended.Chris has been excellent to work with from start to finish. Thanks to Chris for helping us re branding our business. Being informative, professional and memorable online is not as simple as it seems. A massive thank you to Chris and the Team at Red Kite Logo Design, amazing work and communication throughout the entire process including aftercare. Communication was outstanding, he is always professional and accomodating to change, and he consistently delivered his work on time. It's all about how you present it. The mission of your logo is to portray the values and goals of your company. I have extremely high standards and will not accept mediocre.I find Chris to be very responsive with excellent communication. The design team will have a baseline from which to set the brand logos tone. Make sure that the logo you select isn't dated or won't become dated. Just the latest news, tips, tricks & trends in branding & design. The question is: is your brand strategy in the right hands? Sydney Also avoid designs that are so complex that they are garish. fast turnaround. Marketing strategy is informed by the anticipated decisions consumers will be making. We would love to hear more about your logo design project and how we could help bring your vision to life. He sums it up with one critical truth for all successful brands, products or services: The strongest logos tell simple stories.. If we'd got with a yes-man or more impersonal service then who knows what we'd have ended up with (What's the phrase - a camel is a horse made by a committee imagine what a horse made by a committee of breakfast loving blokes would look like!) Whether a company is a budding start-up, an SME or a large enterprise, differentiating the brand from others is critical to your business survival. Chris from day 1 has been fantastic and delivered his services as promised. Highly recommend his services. I would recommend Red Kite designs to anyone. I have absolutely no hesitation in recommending Chris to friends, family, colleagues and clients for anything brand and design related! Be global in your approach and make sure your logo will hold appeal across cultures. If you need a branding and creative genius, look no further , Had a image in my mind mind of what I wanted to achieve told this to Chris and he made it come aliveAbsolutely fantasticCouldnt be happier would recommend Chris and red kite design to anyone.Look forward to working with you in the future. We love books, reading and making products for other book lovers. Chris is great to work with for logo design he is open to ideas you might have yourself and adds his ideas and magic touch to make your logo design come to reality, awesome job! This is one example of a priceless brand foundation. Chris has been wonderful, listening to my suggestions and intuitively creating my business profile to assist with a logo design. Chris was extremely passionate about getting the design right, and took the time to understand our needs as clients. I highly recommend Chris to anyone for his expertise, knowledge, professionalism, patience and excellent work ethics and service in looking after his customers.It has been a pleasure in working with you Chris and Red Kite Logo Design! Chris was fantastic to deal with. It must align with the brand identity completely. He's extremely creative, professional, friendly and is super passionate about all things design. A logo is, therefore, a priority branding investment in your business. Working with Chris on our brand identity has been a great experience. Confident branding and a strong branding strategy use design to communicate a message that attracts the target audienceyou want to entice a message that creates confidence in your brand while differentiating between you and your competitors. As it is with Chris' expertise I've got four blokes here who all started out with different ideas in mind but are all absolutely bowled over by the end result.Cheers Chris! Brisbane Tips to Building a Team of Raving Fans Who Buzz About Your Business, The Balance Small Business is part of the. Chris was extremely helpful in creating a logo which really embodied what we love and do. The Importance of Logo Design for Your Brand Strategy, How to Choose the Right Designer (and Avoid a Branding Nightmare!). Branding strategy requires a critical look at what it takes to create and maintain a strong brand name. The design team would need a clear sense of a clients brand positioning in comparison to their competition. He was quick to respond to my feedback, professional in his approach and I was very happy with the finished product. Many marketing and brands consumer studies reflect on the powerful, and often psychological impact of colours to branding. Design teams consider this during logo design, given how colours can harm or boost branding reception. They include: In the end, a logo serves as a brands primary visual representation. Nothing was an issue and everything was to budget. Right from the start the fast response and quality of work from Chris and the team at Red Kite was very professional. Most designs avoid adding way too many shadows, gradients or highlights to the logo too. You want to be immediately recognized as the go-to in your niche or industry. Professionalism. Red kite are always attentive, fast responding and take the time to get to know about your company and the purpose of it. Thanks again!! Studies have found that investor decisions on a particular company can be influenced by how simple or how complex their logo is. Could not recommend the experience highly enough! Chris was extremely professional throughout, and made suggestions to make our design the best it could be. In this economy, businesses everywhere are struggling to stay afloat.
